Thursday, July 15, 2010

Who is Bruce Sohn? Answer: President of First Solar

Bruce Sohn joined First Solar in March 2007 as President. Mr. Sohn was formerly a senior executive at Intel Corporation and has served on First Solar’s Board of Directors since 2003. During his 24 years at Intel, Mr. Sohn played a leadership role in developing and manufacturing leading-edge semiconductor technology. He served as an integral part of the start-up team at five Fabs, was program manager for Intel’s conversion to 300mm wafers and managed Intel’s two largest Fabs.

Mr. Sohn is a graduate of the Massachusetts Institute of Technology, is a certified Jonah and has been a guest lecturer at several universities including MIT and Stanford. As First Solar’s President, Mr. Sohn is responsible for technology development, manufacturing, expansion, quality, sales, EHS, supply chain, MIS and worldwide human resources.

In today's SolarPV.TV report from the Solar Future Conference organised by Solarplaza in Munich we present an interview with Bruce Sohn, President at First Solar who speaks about the company's roadmap by 2013 and beyond.

Specifically, Bruce Sohn talks about First Solar's plans to remain in the forefront of the solar industry in terms of production, sales and cost leadership - specifically, First Solar's  mission to reduce module production cost to $0.65 to $0.70/Wp in the next 4 to 5 years.

Source:  Solar Plaza      To view the video interview - click here.

No comments:

Post a Comment